Compliance

Clarity before complexity gets in the way.

Compliance should help create a path to market. BHW helps brands organize the requirements, information, and follow-through around their products, so the next step is easier to understand.

Why it matters

Know what needs attention—and who is handling it.

Product approvals, labels, registrations, and ongoing reporting can involve different parties and different timelines. We help turn that collection of tasks into a coordinated plan, with clear responsibilities and visibility into what remains outstanding. Compliance can be engaged on its own or alongside other BHW services, without replacing partners whose arrangements remain compatible with the work.

How we help

The work behind the service.

Product setup and new submissions

We set up records for each item as a distinct product or package configuration (SKU). Depending on the product and engagement, BHW assists with federal label/COLA submissions, formula submissions, product and SKU setup, state brand/product registrations, and distributor or state documentation. The actual products and intended jurisdictions determine the work. We review available records, identify missing information, and agree who prepares, reviews, submits, and maintains each item.

Approvals in plain English

A COLA is a Certificate of Label Approval: federal approval of an alcohol product’s label where required. Formula approval concerns the product’s ingredients and how it is made, where required. Not every beverage needs the same approvals; we review the applicable requirements for the specific product before proceeding.

Routine administration versus new work

Routine monitoring and administration of an established account can sit within the monthly scope, including agreed renewal administration and state reporting associated with BHW’s licensed activities. A new COLA, formula, SKU launch, state registration, additional jurisdiction, material label change, or special regulatory research is separately scoped project or transaction work.

Separate professional and external fees

BHW’s fee for performing the work is separate from government filing charges, laboratory expenses, outside counsel, and other third-party costs. Those costs remain client-funded. We clarify additional scope and associated fees before undertaking the work whenever practicable.

Understand our service fees and responsibilities →

What happens next

A clear starting point.

Establish the current position
We review the products, markets, records, and arrangements already in place.
Make the outstanding work clear
We identify information gaps and coordinate the next actions with the relevant parties.
Keep responsibilities visible
The agreed scope identifies who prepares, reviews, submits, and maintains each item.

Questions, answered

Before you get started.

What is a COLA?

COLA stands for Certificate of Label Approval. If label approval is part of your project, we help clarify the relevant workflow and information needed. Product-specific requirements should be assessed before making a shipment or launch decision.

Can one plan cover every product and state?

We start with your actual products and intended markets. We do not assume that an arrangement for one product or market automatically covers another.

Can approval dates be guaranteed?

No. Review timing and outcomes depend on the relevant authorities and the particulars of the submission. We focus on preparation, coordination, and clear communication about outstanding items.

Let’s make your next requirements clear.

Tell us about your brand, where you are today, and what you want to do next.

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